The fall of 2008 held two parallel pop phenomenons: Gossip Girl and Lady GaGa.
Gossip Girl had just premiered their second season, and even though viewership had fallen 7% from a measly, 3.65 million viewers from the pilot episode, they were everywhere. You couldn’t escape the show.
Lady GaGa was just really beginning to work a buzz, because at that point, her single “Just Dance” wasn’t sellable without an album. It was right after the album release that support began to build for her first number 1 single.
In this clip, music supervision company, Chop Shop, seamlessly placed “Paparazzi” into one of the first scenes of Gossip Girl’s second season.
We remember watching this episode. Little did we know that weeks later we would fall in love with this song while giving Lady GaGa’s album a chance.
Not for nothing, but that kiss is totally bawse.
Check the placement out:
